Currently Product Design Lead at Charlotte Tilbury, with over 20 years’ experience spanning graphic and visual design, UX/UI, e-commerce and digital products.
My experience is rooted in luxury and retail, but my expertise goes far beyond any one sector. I bring customer insight, strategic thinking and precise design to complex digital problems—whether in technology, wellness, healthcare or fintech.
I’m equally comfortable setting the vision, guiding teams or getting into the work and solving the details myself.
Leading and managing the Product Design team within Tech, setting the design vision across web and app, and collaborating closely with digital teams across the business to create seamless customer experiences.
Established and led the design team within E-commerce, overseeing UX, visual and product design on end-to-end projects.
Freelance design work across retail and digital brands alongside raising my family.
Digital and campaign design for one of the UK's largest department store groups.
Owned digital design across a high-volume high street fashion brand.
Agency work spanning digital campaigns and brand systems.
Independent design practice across print and digital.
Where it started: packaging, print and campaign design for entertainment releases.
“What stood out to me most was her collaborative spirit and focus on growth. She continuously fostered an environment for myself and the team, where creativity thrived, feedback was valued, and supported me in feeling empowered. Livia is not only a talented Digital Product Designer but also an incredible mentor who supported my needs and team success. Both personally and professionally Livia always encouraged and supported me, she truly made my time in Charlotte Tilbury one to remember.”
“Livia is an excellent Digital Design Manager, and I feel grateful for being in her team during her time at French Connection. Her work ethic, positive attitude, teamwork & leadership, make her the “go-to” person in the office, getting things done quickly and precisely. Livia is a warm and kind person that everyone is delighted to work with — always organised and calm during busy times.”
“Livia was a massively supportive manager and it was a great privilege to work with her at Dorothy Perkins. Her professional and down to earth approach made day to day life a breeze. I'm so grateful for Liv's encouragement and guidance with my own progression. I can't recommend her enough!”
“Livia is an amazingly creative professional designer. She is responsible for presenting the homeware range to the market at French Connection. Her team, under her leadership and vision, produce strong, successful graphics, layouts and designs that are head and shoulders above the competition and are responsible for our positive sales position. I'm appreciative of her work, but also admire how she nurtures and communicates sensitively with her creative team whilst meeting the fast pace of retail deadlines.”
“I worked in a small team with Liv at French Connection for just under a year and have only great things to say about her, both as a designer and as a person. She is a fantastic manager, an inspiring team member and a very talented designer. Her strengths lie in digital design, where she has a huge body of experience. She really understands the balance between good design and commercial objectives, always pushing to ensure the best possible outcome is achieved. Liv is a fantastic addition to any team. She is kind, understanding and handles stressful situations professionally and with a calm attitude.”
